Before the counter
The end of calls in your pharmacy.
All communications on phone, WhatsApp, SMS and email now live in one inbox.
The thing itself
Thirty seconds, start to finish.
A call arrives, the AI answers it, and it lands in the queue as one task. The patient hears back on WhatsApp and pays by text — while the counter carries on.
The first one rings out
Eight of the twenty calls rang out.
Nobody knows who they were.
A phone call costs a trained professional’s attention for two to three minutes, every time. A message thread is the opposite. It waits, it keeps a record, and it is ready when the staff are.
76% of everything patients send a pharmacy still arrives by phone. Measured across the pharmacies we run.
From the shop floor
“Every mistake on that floor is made in the pharmacist’s name.”
A supervising pharmacist, south Dublin Her day went on listening in on live calls and watching how her technicians handled customers, checking for mistakes alongside her own work. She says the shop is quieter now, that she can focus, and that she enjoys it more.
Two products, one prescription
One system answers the phone.
The other checks the pack.
Everything a patient sends you, handled before it reaches the counter.
Everything you hand back, checked before the label prints.
Pharmin
Before the counter
Phone, WhatsApp, SMS and email in one queue. The number patients already ring is answered at any hour, in English or Ukrainian, and written down.
76% of patient contact still arrives by phone
SafeScan
At the bench
Every pack is scanned against the script before the label prints. A pack that does not match never gets one.
2 human touches left, and both of them are a pharmacist
A pharmacist decides what to dispense, and a pharmacist checks it. Everything either side of that, we take.
Before the counter
The queue answers itself, and writes everything down.
Nothing changes on the counter. No new hardware, no new phone system, no number for patients to learn. The line they already ring is simply answered — at lunchtime, after closing, and on the fourth call at once.
- One queue for four channels. Phone, WhatsApp, SMS and email land in the same inbox, in the order they arrived.
- Answered in English or Ukrainian, without anyone on the team switching language mid-shift.
- Every call transcribed and attached to the patient, so the next person picking it up has the whole thread.
- Anything clinical goes straight to you. We supply the reach, not the diagnosis.
What it takes off you
The calls that were never a clinical question.
Most of what rings a pharmacy is admin wearing a clinical coat. Those are the ones that go.
The last row is the important one. The AI never blocks a patient from reaching a human, and it never gives clinical advice. We supply the reach, not the diagnosis.
Next · in design
Next, the repeat asks for itself.
Ordering a repeat is on that list because the patient still has to ring. Repeat reminders turn it round: set one at the counter in ten seconds, and a few days before the next repeat is due the patient gets one short message, replies YES, and it lands in your queue.
In designBeing shaped with our pilot pharmacies now. It is not available yet.
Hi Mary, it’s your pharmacy. Your regular prescription is due soon. Reply YES and we’ll have it ready for you, or tell us if anything has changed.
YES
Hi Mary, your prescription is ready to collect.
At the bench
Seven pairs of hands become two.
Both of them are a pharmacist.
SafeScan integrates with your PMR and sits on the dispensing process you already run. Two years in development, and it removes the five steps that were never a professional judgement in the first place.
A person does it today A pharmacist, and it stays that way Automatic
A pack that does not match never gets a label. Every pack is scanned against the script before the label prints. If the scan does not match, it stops there.
From the shop floor
“A million % not a tech person.”
On the counter, Tipperary We rang the stores to ask how it was going. Staff love it, for one plain reason: their phones have stopped ringing. She called it unbelievable. The person least likely to want new software is the one who volunteered that.
What you get back
A record of everything, and a bill you can check.
The Business Review portal shows what was handled, what was escalated, and how many contacts you used — the same number your invoice is calculated from.
- Every contact listed, so the bill is auditable before it arrives rather than after.
- Consented WhatsApp outreach for the messages you actually want to send, inside the WhatsApp Business Messaging Policy.
- GDPR by design — EU-hosted, encrypted in transit and at rest, under a data processing agreement, and patients are always told they are speaking to an AI.
- Live in 24 hours. One onboarding call to set hours, services, routing and greetings; you approve the configuration before a single call goes live.
Door closed
None of this is why anyone became a pharmacist.
Which is the point. The phone was the second job, and it is gone. What is left at half five is the work you trained for, and a queue that answered itself while you did it.
